Creating unique employee benefits is one of the best ways to attract and retain valuable talent for a company. Journalist Dennis Zink for the Herald-Tribune listed a variety of companies that have had employee benefits that have succeeded in bringing in and keeping their talented employees. Grid Connect was one of the companies mentioned because of its tradition to provide its employees free weekly lunches, free weekly massages at their desks, and an unlimited vacation policy. As long as you let everyone in the office know you will be gone, you can take as much time as you need. These unique employee benefits have allowed for Grid Connect to be successful.