The IoT allows companies to add features to their product that were never possible before. These features have a wide range of benefits and functions including automatic software updates (over-the-air), smart home and office connectivity, reminders for maintenance, special offers, recall notices and upgrades, remote or local access and control. It is also important that designers work with their marketing team to be sure the features desired are not limited by the hardware and networking technologies selected.
These features extend new benefits to manufacturers as well. The features that consumers use can provide manufacturers with valuable insight about the application of their products. For example, a washing machine may have 20 different functions on it, but because it is connected to the IoT, the manufacturer can learn which functions the consumer uses and improve the washer’s product design. This same connected washing machine can also contact its owner when a part is starting to fail and needs to be fixed. These new features also open the manufacturer to additional revenue streams presented by the data collected from the smart device. A company that sells a connected washing machine can sell data on detergent use to the companies that carry those products.
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